Values & Motivations: Our Rhymes and Reasons

These treasures are what we treasure, material and immaterial.  Treasures of substance, worth honoring, worth perpetuating, worth more than gold.

Generosity: Providing value that goes beyond things themselves.  An attitude of sharing and forward momentum.  We love to offer incense to various temples and organizations that share our values.  We also offer free samples to new subscribers, with confidence that anyone who experiences these scents will feel the core & quality.

Wonder: Our incenses offer a wonder-filled, delightful and charming experience to explore.  We are inspired by staying curious, and by drawing from the perpetual richness that is the pulse of seasonality and change. Wondering about the timely and timeless.

Respect: Being born from the raw beauty of pure and unique ingredients, these scents inspire reverence.  Both for the planet and for people, but also for history and the contributions of all our forebears. 

Space: We craft space through scent, to refresh and reveal.  Much of the space in our lives is often being sold digitally or given willingly. Incense burning can be a kind of making and holding spaciousness - a returning to our senses. This value honors the need for a healthy reset and taking time to just be - with ourselves or our families. To be with these scents that are windows into wonder, and mirrors for our hearts.

Evolution: Studying and working with the past brings light to the present.  Through honoring the profound contribution of East Asian incense culture to humanity, we offer the West a foundation to build upon.  We hold standards and deliver beautiful experiences.  All towards enriching humanity that stands on the shoulders of history while evolving into an unknown, yet fragrant future.